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Digital Marketing Tasks – TechnoHacks Internship Program

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Welcome to the Digital Marketing Internship Program! This program is designed to equip you with practical skills in digital marketing while giving you hands-on experience through various tasks. Below, you will find a list of simple tasks that will challenge your creativity and enhance your marketing abilities.

Notice : Complete a minimum of 2 tasks from the list below.

Task 1 : Create a Social Media Content Calendar

Problem Statement: Design a month-long content calendar for a specific product or service on social media.

Steps to Complete:

  1. Research the target audience and their preferences.
  2. Choose relevant platforms (e.g., Instagram, Facebook, Twitter).
  3. Plan and create engaging content ideas for each day of the month.

Tools/Platforms:

  • Google Sheets
  • Canva (Sign up here)

You can use any tool/platform or dataset.

How to Submit:

  • Create a video or screen recording (10-15 seconds) showcasing the calendar and upload it to LinkedIn or YouTube.
  • Copy the link and submit it in the submission form. Tag TechnoHacks and Mentor.

Task 2: Develop an Email Marketing Campaign

Problem Statement: Create a complete email marketing campaign for a new product launch.

Steps to Complete:

  1. Define the target audience.
  2. Draft compelling subject lines and email content.
  3. Create an email design.

Tools/Platforms:

  • Mailchimp (Sign up here)
  • Grammarly (Download here)

You can use any tool/platform or dataset.

How to Submit:

  • Record a 10-15 second video of your email design and upload it to LinkedIn or YouTube.
  • Submit the link in the submission form, tagging TechnoHacks and Mentor.

Task 3: Conduct a Competitor Analysis

Problem Statement: Analyze the social media presence of three competitors.

Steps to Complete:

  1. Identify three competitors in your niche.
  2. Evaluate their social media strategies (posting frequency, content types).
  3. Summarize your findings.

Tools/Platforms:

  • SimilarWeb (Visit here)
  • BuzzSumo (Sign up here)

You can use any tool/platform or dataset.

How to Submit:

  • Create a brief video (10-15 seconds) explaining your analysis and upload it to LinkedIn or YouTube.
  • Submit the link in the submission form, tagging TechnoHacks and Mentor.

Task 4: Write a Blog Post

Problem Statement: Write a 500-word blog post on a relevant topic in digital marketing.

Steps to Complete:

  1. Choose a topic of interest.
  2. Research the topic and outline your blog.
  3. Write and edit your post.

Tools/Platforms:

  • WordPress (Sign up here)
  • Hemingway Editor (Use here)

You can use any tool/platform or dataset.

How to Submit:

  • Upload your blog post as a PDF on LinkedIn and copy the link.
  • Submit the link in the submission form, tagging TechnoHacks and Mentor.

Task 5: Create a Video Ad

Problem Statement: Develop a short video advertisement for a product.

Steps to Complete:

  1. Select a product to promote.
  2. Plan your script and storyboard.
  3. Use a video editing tool to create the ad.

Tools/Platforms:

  • InVideo (Sign up here)
  • Adobe Spark (Visit here)

You can use any tool/platform or dataset.

How to Submit:

  • Record a 10-15 second snippet of your video ad and upload it to LinkedIn or YouTube.
  • Submit the link in the submission form, tagging TechnoHacks and Mentor.

Task 6: Design a Landing Page

Problem Statement: Create a landing page for a marketing campaign.

Steps to Complete:

  1. Define the goal of the landing page (e.g., lead generation, product sale).
  2. Sketch the layout and design elements.
  3. Use a website builder to create the page.

Tools/Platforms:

  • Wix (Sign up here)
  • WordPress (Visit here)

You can use any tool/platform or dataset.

How to Submit:

  • Make a video or screen recording (10-15 seconds) of the landing page and upload it to LinkedIn or YouTube.
  • Submit the link in the submission form, tagging TechnoHacks and Mentor.

Task 7: Create a Marketing Plan

Problem Statement: Develop a basic marketing plan for a startup.

Steps to Complete:

  1. Identify the target market.
  2. Outline marketing objectives and strategies.
  3. Define the budget and timelines.

Tools/Platforms:

  • Trello (Sign up here)
  • Google Docs (Use here)

You can use any tool/platform or dataset.

How to Submit:

  • Create a video or screen recording (10-15 seconds) summarizing your marketing plan and upload it to LinkedIn or YouTube.
  • Submit the link in the submission form, tagging TechnoHacks and Mentor.

Task 8: Run a Social Media Ad Campaign

Problem Statement: Create and run a social media ad campaign.

Steps to Complete:

  1. Define the objective of the ad campaign.
  2. Choose the target audience and ad format.
  3. Set a budget and run the ad.

Tools/Platforms:

  • Facebook Ads Manager (Visit here)
  • Google Ads (Sign up here)

You can use any tool/platform or dataset.

How to Submit:

  • Record a video (10-15 seconds) showcasing your ad results and upload it to LinkedIn or YouTube.
  • Submit the link in the submission form, tagging TechnoHacks and Mentor.

Task 9: Create Infographics

Problem Statement: Design an infographic to explain a marketing concept.

Steps to Complete:

  1. Choose a marketing concept to illustrate.
  2. Gather relevant data and visuals.
  3. Use an infographic tool to design it.

Tools/Platforms:

  • Canva (Sign up here)
  • Piktochart (Visit here)

You can use any tool/platform or dataset.

How to Submit:

  • Create a video (10-15 seconds) showcasing your infographic and upload it to LinkedIn or YouTube.
  • Submit the link in the submission form, tagging TechnoHacks and Mentor.

Task 10: Optimize a Website for SEO

Problem Statement: Analyze and suggest SEO improvements for a website.

Steps to Complete:

  1. Choose a website to analyze.
  2. Use SEO tools to identify issues.
  3. Create a report with your recommendations.

Tools/Platforms:

  • SEMrush (Sign up here)
  • Moz (Visit here)

You can use any tool/platform or dataset.

How to Submit:

  • Record a video (10-15 seconds) summarizing your findings and upload it to LinkedIn or YouTube.
  • Submit the link in the submission form, tagging TechnoHacks and Mentor.

Task 11: Engage in Online Community Building

Problem Statement: Participate in a relevant online community and share insights.

Steps to Complete:

  1. Identify an online community related to your field.
  2. Engage with members and share valuable insights.
  3. Document your experience and interactions.

Tools/Platforms:

  • Facebook Groups (Visit here)
  • Reddit (Visit here)

You can use any tool/platform or dataset.

How to Submit:

  • Create a video (10-15 seconds) summarizing your interactions and upload it to LinkedIn or YouTube.
  • Submit the link in the submission form, tagging TechnoHacks and Mentor.

Task 12: Analyze Website Traffic

Problem Statement: Use analytics to assess the performance of a website.

Steps to Complete:

  1. Access a website’s analytics (Google Analytics).
  2. Identify key performance metrics.
  3. Summarize your analysis.

Tools/Platforms:

  • Google Analytics (Sign up here)
  • Google Data Studio (Visit here)

You can use any tool/platform or dataset.

How to Submit:

  • Record a video (10-15 seconds) discussing your findings and upload it to LinkedIn or YouTube.
  • Submit the link in the submission form, tagging TechnoHacks and Mentor.

Task 13: Implement a Marketing Automation Tool

Problem Statement: Set up a marketing automation tool to streamline a process.

Steps to Complete:

  1. Choose a marketing task to automate (email, social posting).
  2. Select a tool and configure it for the chosen task.
  3. Test the automation.

Tools/Platforms:

  • HubSpot (Sign up here)
  • Zapier (Visit here)

You can use any tool/platform or dataset.

How to Submit:

  • Create a video (10-15 seconds) showcasing the setup and upload it to LinkedIn or YouTube.
  • Submit the link in the submission form, tagging TechnoHacks and Mentor.

Task 14: Host a Virtual Webinar

Problem Statement: Plan and host a webinar on a relevant topic.

Steps to Complete:

  1. Choose a topic and define the target audience.
  2. Schedule the webinar and promote it.
  3. Host the webinar and engage with participants.

Tools/Platforms:

  • Zoom (Sign up here)
  • Google Meet (Visit here)

You can use any tool/platform or dataset.

How to Submit:

  • Record a 10-15 second snippet of the webinar and upload it to LinkedIn or YouTube.
  • Submit the link in the submission form, tagging TechnoHacks and Mentor.

Task 15: Create a Survey

Problem Statement: Design a survey to collect customer feedback.

Steps to Complete:

  1. Define the objective of the survey.
  2. Draft relevant questions.
  3. Distribute the survey to your target audience.

Tools/Platforms:

  • Google Forms (Use here)
  • SurveyMonkey (Sign up here)

You can use any tool/platform or dataset.

How to Submit:

  • Create a video (10-15 seconds) discussing your survey results and upload it to LinkedIn or YouTube.
  • Submit the link in the submission form, tagging TechnoHacks and Mentor.

Conclusion

These tasks are designed to give you real-world experience in digital marketing while allowing you to explore various platforms and tools. Remember to tag the company and mentor in your submissions. Good luck, and enjoy your internship journey!

Thank you!

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